kea: $1.5M in Sales in Only 3 Months
Seamless has made the kea sales process 5 to 10 times faster. We're talking 20 to 30 hours a week as a full time job prospecting now down to less than 5 hours per week. If they needed leads for the week, they only needed to prospect for half a day. Within 3 months, they saw a $1.5M growth in sales and currently projected to generate $6M for the year.
In Sales In 3 Months Using Seamless.AI
Projected to Generate In 2020
Time Saved From Prospecting
Before using Seamless.AI
- Had a very complicated and manual process for finding new clients.
- Used Lusha, an extension for LinkedIn, but it was also very manual.
- They were searching one target at a time per company. Maybe getting one email which they then had to drag over to their spreadsheet and CRM.
After using Seamless.AI
- Able to look up restaurants that have 5000 franchises, download, and export them into their CRM.
- Time saving was unparalleled.
- Can just do research for half a day, which includes initial outreach as well.
- Saw about a $1.5M sales growth in 3 months.
- Projected revenue over the course of the year could be $6M.
Unparalleled Time Saving
Jared Steele is the Director of Corporate Partnerships at kea. One of the world's most powerful AI phone systems for restaurants and they're also moving out into a number of different verticals and industries.
Previously, he worked in the entertainment industry, closing deals, and bringing in new businesses and new brands. He also has a background in franchising QSR restaurants.
Kea's phone system was built with the goal to limit the amount of people that are ending up on hold, because this causes people to drop off. As a result, an AI is programmed to answer the phone the same way the best employee is going to answer every single time.
This means that they're able to process an unlimited number of calls simultaneously, while always having a consistent upsell on the phone.
This also helps them drive sales through the roof.
Before, their prospecting process would require them download an FDD (Franchise Disclosure Document) for any given franchise. In the franchise disclosure document, they'll have a list of LLCs and their store locations and their store phone numbers.
Then, they would have to start searching the LLCs, then go to Bloomberg and a bunch of other sites to get basic information. A lot of times, the information listed is outdated. Meaning that their emails would bounce and their phone numbers would go to a general office, which means you would have to talk to the gatekeeper.
They would also use Lusha, an extension for LinkedIn. But it was a very manual process. It required them to search only up to one target prospect at a time per corporation. If they were lucky, they were able to get one email and then they would have to manually drag it over to their spreadsheet and their CRM. It was an incredibly time consuming process.
Results
When we started, we were still trying to figure out the tool and how we were going to utilize it. And, I had some great support on the back-end from seamless.
After integrating Seamless with their CRM, they were able to search all of their targets within a certain brand.
Some restaurants they went after had 5000 franchises, and they were able to look them up, download them, and export them into their CRM. For them, the time saving aspect was unparalleled.
It's 5 to 10 times faster. I've got to tell you. For me, starting out as one person going through this, doing this by myself, doing the lead gen, doing the cold calls and then booking, meeting, closing, it was insane. We're talking 20 to 30 hours a week as a full time job. And now I can get this done in 4 to 5 hours, get the spreadsheet, do my email sequence and we're booking meetings.
If they needed leads for the week, they only needed to prospect for half a day. And that not only includes targeting, but the initial outreach too.
Within 3 months, they saw a $1.5M growth in sales. And they're currently projected to generate $6M for the year!
You know sometimes we end up with so many leads in so many sales that we're at capacity and I sometimes shift over to managing accounts and helping those accounts grow.
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